Key stats and facts
New internal communication system built and launched in less than 2 months
177K messages sent with a 100% delivery rate
Regularly broadcasts to approximately 9K users
The challenge
The Philippines was Coca-Cola’s first market in Asia and has operated in the country for 110 years. With a vast local footprint, including over 10,000 associates supporting 1 Million sari-sari stores, 19 manufacturing plants, over 70 distribution centres and over 6,000 key accounts, it was a challenge for the business to keep its people connected, engaged and properly informed.
The company aimed to make technology its unique advantage and stand out from others strategically, and they wanted an advanced technological infrastructure to support them. Ensuring that all associates are able to receive and access the information that they need to efficiently accomplish their tasks.
The Technology and Communications Team wanted a flexible system to share information that would be accessible both through desktop and mobile devices. They were also hoping to generate better delivery and read rates than existing methods, which initially relied on traditional email blasts.
The solutions
Using The Bot Platform, CCBPI’s Technology and Communications Team were able to build an Employee Virtual Assistant (EVA) in just 2 months.
Click below to explore the solution Coca-Cola built using The Bot Platform
- EVA
EVA is the company’s information and knowledge management system that works like a digital assistant, capable of automatically answering employee FAQs and sending out notifications through Microsoft Teams.
EVA also enables the company’s Internal Communications Team to send out news broadcasts, important announcements and event information, as well as seasonal greetings.
EVA was launched across the whole company through email announcements and the Bot’s broadcast feature, instantly visible through their Microsoft Teams accounts.
The results
EVA was created and launched in just 2 months and was well-received by its people, with many of them interacting with EVA for their queries.
Over 177,000 messages have been sent via EVA with 100% delivery rate on broadcasts.
The EVA Bot has significantly increased the visibility of important company announcements, streamlined common questions and resolved staff issues in a more efficient and timely manner, minimising time spent manually answering enquiries, which has resulted in more time focussed on wider business and operational goals.
Due to EVA’s success, CCBPI have since developed more Bots to digitise many other workplace processes to support the Company’s wider growth ambitions in their technological infrastructure.
Here's what they say
Communications and connectivity play a vital role in all the work that we do. EVA helped us a lot when it comes to emphasizing and streamlining our message within the organization, helping us think of better ways to communicate to our associates and resulting to lesser email clutter at the same time.
We at CCBPI value operational efficiency and are committed to developing more ways to accelerate our tech infrastructure to help our associates with their productivity. The support from The Bot Platform has been amazing and the overall user interface of the product made it easy for associates to understand and use.
