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Brunswick Group

Engaging employees with effective information sharing

How Brunswick Group has used bots to improve internal communications and information sharing across a global workforce.

Key stats and facts

58% of staff use the bot daily

89% of staff have used the bot at least once

1 week build time

The challenge

Brunswick Group, the world’s leading critical issues firm, were struggling to keep everyone across their 27 offices updated with the latest company news in a timely manner. 

Brunswick’s clients rely on them for advice on critical issues. It is essential that all 1,400 employees, across 27 global offices, know what the #bestofbrunswick is at all times, so they can share information to existing and prospective clients.

The solutions

Brunswick Group used The Bot Platform to create a tailor-made daily internal news system.

Click below to explore some of the solutions Brunswick Group have built using The Bot Platform

The results

The News bot has enabled Brunswick to create a dedicated team, with a streamlined and consistent process to collecting and sharing #bestofbrunswick news. Helping Brunswick employees cut through the noise and provide their clients with informative, up-to-the minute insights. 

All colleagues are now kept up to date in a concise, relevant and timely manner. In addition, it has also become a handy assistant during the onboarding process, when a new starter wants to learn more about the firm’s work and clients.

Here's what Ben had to say

Director, Knowledge Management

The team at The Bot Platform have been absolutely fantastic. Their product and service is easy to use, great value and they have fantastic knowledge of how to tailor your solution. We look forward to developing the relationship.

Ben Burkill
Brunswick Group

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